• Fourth of July
  • Christmas in Rockefeller Center
  • Macy's Thanksgiving Day Parade

Live Events

Where Locals Go

When people gather and the city's buzzing, we're there.  Relate to the community at its most energized as a presence at noteworthy sporting events, fairs, and expos that draw crowds of 50,000-plus across the country, and align your brand with the moments that make local history.

Capability Details


  • Sponsorship
  • Sampling / Tasting / Give Aways
  • Product Integration


  • Live events regularly attract crowds of 50,000-plus
  • Marathons throughout the year across our key markets
  • Expos in Washington, New York and Connecticut


  • The Macy's Thanksgiving Day Parade
  • Christmas in Rockefeller Center
  • Fourth of July
  • Tribeca Film Festival
  • Clear the Shelters

Featured Capabilities + Platforms