• The Real-Time Pulse of the City
  • Capital Games


Targeting an informed, engaged community

NBC4 Washington delivers quality, cross-platform content, integrated with social media, that inspires locals to engage more fully with your brand. Our video-rich station website captures the city's pulse, with franchises like Capital Games that deliver in-depth local insight. 

Capability Details


  • Site Sponsorship
  • Sponsored Content
  • Section Takeovers
  • Pre-roll video Advertising
  • Customized Events
  • Online Ad Gallery


  • 1.5 million monthly uniques
  • 6.6 million monthly page views
  • Average TSO (Time Spent Online) is 6.8 minutes per visit

Source: Adobe Analytics, 2014 monthly average


Featured Capabilities + Platforms